One signature letter, iconic element connecting all the brand entities.
Project: Boutique Souvenir
Services: Visual Identity, Branding
Visual Identity, Typography and Branding for Souvenir, sister boutique of L’Atelier. L’Atelier, The Workshop in french, is a creative studio with a boutique integrated. All products and crafts are created by resident artists in order to support emerging talents. Both entities are connected through one cohesive brand element, the letter A.