Visual identity inspired
by the look and feel
of travel documents.
Visual Identity and Branding for Bon Voyage, travel diary of creative studio L’Atelier.
Bon Voyage shares the creative journey of L’Atelier though a serie of travel stories and news about artists and creatives across borders. The identity is composed of three indigo cohesive logos, directly inspired by the look and feel of official travel documents and immigration approval stamps. The handwritten notes, administrative date stamps and Blueish color palette with red accents are details that illlustrate the same concept.